Books tagged: subliminal advertising

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Found: 2 results

In Defense of Advertising: Arguments From Reason, Ethical Egoism, and Laissez-Faire Capitalism
By Jerry Kirkpatrick
Series: Advertising. Price: $6.99 USD. Words: 71,140. Language: English. Published: August 13, 2010. Category: Nonfiction
A theoretical defense based on the philosophy of Ayn Rand and the economics of Ludwig von Mises, this book argues that the social and economic criticisms of advertising are false because they are based on a false philosophic and economic world view. Only an alternative world view can refute the charges and put forth a positive moral evaluation of advertising's role in human life.
Communication Skills For Product Managers: The Communication Skills That Product Managers Need To Know How To Use In Order To Have A Successful Product
By Jim Anderson
Price: $9.97 USD. Words: 8,510. Language: English. Published: January 29, 2014. Category: Nonfiction
Do product managers have super powers? Probably not, but there are some product managers who seem to be more successful than others. These "super" product managers seem to be able to make things happen almost effortlessly. What's their secret? What You'll Find Inside: * GOT A MINUTE? THE POWER OF MEETING MINUTES * BRAINSTORMING: HOW TO DO IT THE RIGHT WAY! * HOW QUICKLY DO PRODUCT MANAGERS NEED