Books tagged: trademarks and licensing

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Found 2 results

The Good Brand
Price: $19.95 USD. Words: 43,480. Language: English. Published: May 29, 2016. Categories: Nonfiction » Business & Economics » Marketing
How Companies Create Valuable Brands Brands are the greatest variable a company has to become more profitable and more valuable. Most companies have a brand but they don't use their brand. It is merely an address. On the other hand a brand-centric company is constantly building its brand. The Good Brand teaches a methodology which any company can use to build a successful brand strategy.
Trademark Protection and Prosecution
Price: $5.99 USD. Words: 122,840. Language: English. Published: April 27, 2013 by Aauvi House Publishing Group. Categories: Nonfiction » Business & Economics » Small business and entrepreneurship, Nonfiction » Law » Intellectual property
A comprehensive book on trademarks, including sample agreements, forms and checklists, such as: trademark ownership and license agreements, assignment of service marks and trademarks, infringement complaint and demand letters, company logo spec sheets, FBNS checklist, USPTO trademark application forms, name searches, process flowcharts, post-registration timelines, and much more.