Business Lessons I Learned from Barbie

Successful. Beautiful. Powerful. A role model for every successful modern woman, Barbie loves her work and dares to dream big. She can do anything, and shows that with passion and determination, you can do anything too. Since 1959, when she was introduced by Mattel, Barbie has been a market leader, innovative and in tune with the times. This book offers seven business lessons from Barbie.

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Words: 10,770
Language: English
ISBN: 9781897471746
About Anita Windisman

Anita Windisman is the founder and President of One of a Kind Marketing where the philosophy is reaching and engaging with customers one at a time. The company provides strategic marketing/branding consulting and social media training – specializing in LinkedIn - for business professionals, sales teams and those in business development roles.

Anita has over 18 years of experience in sales and marketing, with the last 15 focused in the online sector. She was the former Director of Marketing & Communications – Canada for the former Quebecor World and has worked with companies such as Toronto Hydro Energy Services and Royal LePage and with such brands as Levi Strauss Canada and The Home Depot Canada.

Anita holds an MBA from the Rotman School of Management, University of Toronto, regularly speaks at conference and events, writes for trade magazines.

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