Construction Marketing Ideas - Electronic Edition Vol. 1 -- The Fundamental Concepts

Learn the basic guidelines for effective marketing for architectural, engineering or construction-related businesses. You will discover the true meaning of the word "brand" and why successful marketing is much more about your client relationships/experience than advertising. This volume will give you a solid grounding on the basics of effective marketing for your business.

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Words: 20,180
Language: English
ISBN: 9780981081625

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