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Lawrence Frederick Peterson Ph.D. is a psychologist demonstrating extensive career counseling experience with junior and senior executives from diverse occupational backgrounds. Over the years Dr. Peterson has worked with thousands of job candidates, helping them obtain better jobs and more fulfilling careers. His background in business and psychology provides keen insight into the workings of the market thereby allowing for the development of useful strategies shown to increase interpersonal persuasion leading to lucrative job offers. Whether entry level and looking for a job, or a senior executive seeking a career change, readers from around the world will soon understand the same principles used by major companies to move products and services can be readily learned and integrated with select research from interpersonal psychology to convince decision makers to grant interviews and make offers.