The Tiger and the Autobahn: A Journey into Marketing Automation

Marketing automation made simple through a unique approach that offers sage advice, steps and best practices no matter what system you use or what size organization. In this book you will learn basic and advanced marketing automation strategies that might surprise you. From understanding the life of a lead and even integrating marketing automation within an organization, this book has it all.

Available formats: epub, mobi, pdf, rtf, lrf, pdb, txt

Published: March 26, 2013
Words: 14,420
Language: English
ISBN: 9781301530977
About Kimberly Prescott

After 20 years in corporate marketing with Fortune 500's and start-ups and everything in between, I have seen many amazing and enlightening marketing strategies. Some have worked. Some have tanked. But through it all I have found my place.

Today, I write books on these varied experiences and am publishing my first of these in the next few weeks. My hope is to inspire others to greatness, to help companies grow and to shorten the journey into marketing automation as many are traveling this road right now.

I am also an enchanted speaker who takes the audience on an adventure through real life experiences and into a world where anything is possible.

May you enjoy the journey as much as I do each day.

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