Mr. Pearce is currently COO for Bloom Senior Living and is an expert in the senior living industry and dementia related care. He has three decades of experience working with over 200 communities in 33 states encompassing over $880 million in annual revenue. Mr. Pearce has extensive experience as a published author of several books and as a public speaker for caregivers and supervisors. His book, Senior Living Communities: Operations management and marketing for assisted living, congregate and continuing care retirement communities was first published in 1998, and a second edition in 2007 by Johns Hopkins University Press is now the go-to handbook for effective senior residential facilities. It has also been converted into an online classroom for the certification of assisted living administrators in several states. He is also the author of 27 eBooks on Amazon Kindle and iTunes covering industry related topics. He is a frequent contributor on senior living for publications such as Provider, Contemporary Long Term Care and Assisted Living Success. Mr. Pearce also serves as an expert witness for assisted living and skilled nursing litigation. He shares his expertise as an adjunct professor for Johns Hopkins University and New York University, while teaching a variety of courses about senior living development and operations. He is also a professor at the Institute for Senior Living Education, based in Connecticut, as instructor for the Executive Director Certification Course; and an instructor for EasyCEU.com, a continuing education provider. His courses have been approved by the National Continuing Education Review Service of the National Association of Boards of Examiners of Long Term Care Administrators (NAB) in all fifty states. Formerly East District Vice President of Operations for Holiday Retirement, Benjamin oversaw operations and marketing for 71 independent and assisted living communities totaling over $290MM in annual revenue and enhancing the lives of over 9,000 seniors daily in 14 states, across 6 time zones. He has also served as President & CEO of Potomac Homes, Senior Vice President, Senior Housing, of Genesis Health Ventures, and Vice President of Operations for Classic Residence by Hyatt. Mr. Pearce has received a number of awards including the Contemporary Long Term Care Order of Excellence in 1990, 1991 and 1994. The Contemporary Long Term Care Order of Excellence is awarded to recognize outstanding operators and is an elite fraternity whose members have been judged by their peers to be the nation's best.