Rural to urban migration in China: A look at an emerging trend

Every year around 18 million people, equivalent to the population of Australia, migrate from rural to urban areas in China. This ebook looks into the trend, and what it means for business moving forward.
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About Chris Maloney

Chris Maloney is an award-winning strategic marketer who has excelled in senior positions at iconic brands including Commonwealth Bank, HSBC and McWilliam's Wines. He currently holds the role of Regional Head of E-Business Development for Moët Hennessy Asia Pacific based in Hong Kong.

Chris holds a Masters of Business in International Marketing from University of Technology, Sydney and in 2011 was named B&T Young Achiever of the Year and the 2008 ADMA Australian Young Marketer of the Year.

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