Common Sense Sales

Common Sense Sales, Lorimer's second book, covers four key topics relevant for all sellers; differentiating yourself, making your work count, getting to the meeting, and making the most of your customer conversations. Chapters are brief and to the point and can help you achieve your sales goals. More

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About Sam Lorimer

I've been a part of selling for over 25 years as an individual contributor and sales leader. Roles have included managing alliances, selling to the mid market over the phone, managing large enterprise sales, and just about everything in between. I have typically worked for small to mid-sized companies, although now I work for a very large organization. I've also co-founded two start-ups, gone nearly broke, and re-launched my career at the age of 40.


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