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My name is Bob Boog and I pronounce "boog" like "boogie man" although someone from Holland told me the word "boog" means "bow" like a bow and arrow. I write as a hobby: Facebook posts, books, poems, songs, and screenplays - my hobbies include petting my dogs, watching movies, and hanging out with my wife & kids, friends and family.
on June 19, 2013 :
'Selling Outside the Square' will make you look at selling in a whole new way, even if you never sold anything in your life. Bob Boog adds his own personal touch and experiences in this informative book that will teach you how to connect with different generations of people, and how they think when it comes to purchasing things.
Also in this book are the selling lines that will work best with different types of customers, and how to use technology (or less of it) to make your sale. This is a must-have book for anyone in the business of sales or looking to get into it, and interesting even for those who aren't, as it will change your perspective of the consumer's mind.
(reviewed the day of purchase)