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on July 10, 2014 :
I always thought that telemarketing was an easy job where one picks up the phone and gives details about their products to potential customers. I know its stereotypical but this is what I had been thinking for the past few years now.I Never thought this job service had so many things going on behind the scenes!
In other words, this book changed me into seeing telemarketing in a different perspective - Its worth the read!
(reviewed the day of purchase)