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Pete Chasar, who grew up in New Jersey and for 28 years lived in Arizona, is now a writer and artist on the southern Oregon coast. While in Arizona, he became an avid hiker and advocate for preservation, especially preservation of Scottsdale's McDowell Mountains. He was a founding member and original chair of the McDowell Sonoran Conservancy, a member of Scottsdale's McDowell Mountains Task Force and two committees of Scottsdale's McDowell Sonoran Preserve Commission, and served as communications chair for the committee behind a successful 1995 Scottsdale preserve tax ballot measure. Today, one of his paintings hangs permanently at the McDowell Preserve's Gateway building, and he was recently honored at the dedication of that building. In addition to his achievements as a volunteer preservationist, Chasar had a 35-year advertising career and wrote the Keep America Beautiful theme: People start pollution. People can stop it.