The Next Business Generation – Management Challenges of the 21st century
‘The Next Business Generation’ will take you on a journey of fresh and inspirational ideas of young and aspiring managers. A wide range of management themes, from emerging markets and innovation to diversity are covered. What makes this book even more interesting is its International dimension. Dive in the minds of students from almost all corners of the world and enjoy this unique piece! More
A record-breaking 160 authors have collaborated in writing this (e)Book. Each student of the Cass Business School ‘MSc Management 2010-2011 promotion’ has written a visionary page on a Management topic. In addition the same students managed projects, people and budgets in 26 different teams to produce and launch ‘The Next Business Generation’.
Book Production Team: Nina Hohlrieder, Aayushi Jain, Anass Koudiss, Shao Wern Lim, Katie Rodgers and Dimitra Tsetsoni