Financial Self Defence for Canadian Women

Financial Self Defence for Canadian Women is a concise, easy to understand overview of the key components of financial planning. This book takes a down to earth approach to the most fundamental aspects of good financial know how. The format of the book uses the basics of personal self-defence such as awareness, avoidance and defence and looks at finances using these criteria. More

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About Joanne Shaw

Joanne uses a down-to-earth approach to financial matters. With a Certified Financial Planner (CFP) designation, a degree in Psychology, and over 20 years of martial arts training, Joanne explores our psychology of money and how our personal relationship with money impacts our ability to be financially successful. Money represents power, and being aware of our personal money consciousness enables us to use money in a conscientious way.
Joanne has done numerous speaking engagements and is the author of the Polly Pennywise series of children’s books which teach children the basics of finance. Joanne gives volunteer lectures to Grade 10 high school students. She is passionate about educating today’s youth and women about the basics of finance. Joanne is currently a financial planner with Canfin Financial Group. You can contact her at or via her personal website at

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