The Marketing Power of Music: Music and Television

Rated 4.00/5 based on 1 reviews
A discussion of the key audio touchpoints a television show has at its disposal, and offers insight on how a show can develop a strong music strategy to maximize those touchpoints. Each section provides a comprehensive case study and exclusive interviews with the industry’s top music executives, including Gary Calamar (True Blood), Russell Ziecker (Nashville), Ann Kline (Shameless), John Houlihan. More
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Reviews

Donavon Parker reviewed on on May 4, 2015

A very well written book!
(review of free book)
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