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In this digital age, customers are the most important, most ignored element of a company’s success. Once faced with a less than satisfactory experience with your business, customers have the power to flock to the Internet and inform other current or potential prospects of your shortcomings.
So, how do we harbor rave reviews, return customers, and overall outstanding customer satisfaction? It starts with change. In his book Change is Great… Be First!, Richard Batenburg will walk you through the small changes it takes to create a huge shift within your company. His expert advice can help you improve your business’s servant leadership, corporate culture, teamwork, and most importantly your bottom line.
In business, we are led to believe that providing the lowest price is paramount, but that usually comes with disregard for top quality in goods and services and can therefore lead to many dissatisfied customers. Change is Great… Be First! can show you how attention to quality in all aspects of your company is more important than being the most inexpensive.
Get ready to partner with your customers to execute and measure the success you both crave. It’s up to you to make the right changes—before your customers find someone new.