The Business of Meaning - Why Business Matters for Meaning

Humans are characterised by their search for meaning. In this short eBook we talk about how business can help humans find meaning. More

Available ebook formats: epub

About The Lover & The Engineer

Welcome to the Lover & the Engineer Business of Meaning Series. Join Adam Johnson and Clare Goodridge, as they delve deep into the world of meaningful brands.

The Lover & the Engineer is dedicated to the creation of meaningful brands. A meaningful brand is able to connect with its customers on a deeper emotional level. We offer a variety of workshops, classes, resources and services that will help you find and express your brand meaning.

Learn more about The Lover & The Engineer


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