To Sell or Not To Sell? An Introduction to Business Models (Innovation) for Arts and Cultural Organisations

This toolkit firstly clarifies the key concepts and definitions related to business models and business models innovation, possibly overcoming prejudices in the process; it then proposes a business model canvas tailored to the specific characteristics of arts and cultural organisations, and illustrates how some cultural organisations across Europe have successfully innovated their business models. More
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About José Rodriguez

José Luis Rodríguez is the Director of Communications at Trans Europe Halles (TEH), a Europe-based network of cultural centres initiated by artists and citizens.
He has a ten-year background in project management and communications, working for international public and non-profit organisations, operating in the areas of arts, international cooperation, innovation and education.

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