Samenvatting van Robert Cialdini's De Kracht van Timing (Pre-suasion)

Handige, 30 minuten Nederlandstalige samenvatting van Pre-suasion uit 2016. Sociaal-psycholoog Robert Cialdini legt uit wat het toppunt van overtuigen is en laat zien dat het geheim niet het bericht zelf is, maar het juiste moment net voordat het bericht wordt afgeleverd. Een uitgebreide serie studies en verslagen, van succesvolle reclamecampagnes tot oorlogspropaganda, illustreert zijn stelling. More

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About Elly Stroo Cloeck

Born in Haarlem, Netherlands in 1961, and living there my entire life, except for a six-year ex-pat period on the lovely Caribean island of Curacao. Educated and trained to be a CPA, moved to IT auditing and subsequently to Internal Auditing. In 2008, working as Chief Audit Executive at a Dutch multinational listed company, I thought; "what now? I'm 47 and at the peak of a career in Audit". I started my own company, ESCIA, in 2019, and worked as a project manager and quartermaster on a wide range of different projects and companies, trying to find out what I liked best. It turned out to be......reading business books! Now, I'm focusing even more on books and trying to influence others to read (more) business books. My dream is that my summaries will inspire others to go and read the original books or in any case will open their minds to the ideas contained in those books. So many good books, so little time!

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About the Series: De Cialdini collectie
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About the Series: Beïnvloeden Collectie
Boeken die gaan over beïnvloeden, overtuigen.

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About the Series: Psychologie collectie
Fascinerend hoe onze hersenen werken, toch? Hoe meer je ervan weet, hoe beter je je leven kunt inrichten.

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