The Complete Journal of Fashion Retail Buying and Merchandising

The book outlines the central principles and mechanisms that are applied in fashion retailing and illustrates as to how the major design, buying, merchandising, technology, production, logistics and selling tasks and roles intertwine from the conceptualisation of the product through to the presentation of a finished garment to the customer. More

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Words: 86,200
Language: English
ISBN: 9781370359837
About Charles Nesbitt

CHARLES NESBITT graduated with a degree in Economics specialising in Business Economics from Stellenbosch University, South Africa. He spent thirty five years at a leading retailer in Southern Africa where he was exposed to all the key disciplines of retailing during this period.

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