Symbol & Emotion - Design and History of Religious, Political and Commercial Communication

From primitive drawings to modern logos, all symbols have aspects in common: they are present in every society, awake deep emotions and, according to this book, could provide access to a higher level of consciousness which we are still learning to decode. This book is an inspired work on communication, addressed to anyone interested in exploring the role of symbols and emotions in our society. More

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About Federico Helman

Federico Helman is an expert on communication, publicity and media strategies with extensive background in the research, creation and application of new technologies aiming at the analysis and diagnostics for loyalty and transmission of knowledge.

Awarded both nationally and internationally, Helman is one of the three Argentines to have won the exclusive Hall of Fame Clio and the first one of two Argentines of ever obtaining the New York Festival Grand Prix Award. He was also awarded with the First Prize of the Fondo Nacional de las Artes (National Arts Fund).

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