No Money Marketing: All You Need Is Like

Rated 4.50/5 based on 5 reviews
May 2011 saw the entry of another paranormal fiction, titled End of Mae. The only thing different about it was that this book was a test subject for some marketing experiments.

The author thought that if her techniques could work on this book, they would be successful tactics for promoting anything. The results were staggering.

Here is the story of how this was done, and how you can do it too. More

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About Angela Yuriko Smith

Angela Yuriko Smith is a professional writer with extensive experience in newspapers and online publications. Her work has been featured internationally, including a live interview on NPR.

Under her former byline she worked for two years as a contract writer for which included interviews with Joan Jett, John Nance, Amy Dacyczyn, and Randy’L He-Dow Teton, the only living model for an American coin. There she published over 60 articles and maintained two columns entitled SAHMM I Am, Military by Moonlight and covered the 9/11 crisis from the viewpoint of a military spouse. She was also interviewed at that time for the Satellite Sister’s Show on National Public Radio.

Previously published under the byline of Angela Yuriko Cato and occasionally under her pen name of Dandilyon Jinx, she currently lives in Australia. She also has a large collection of regular newspaper clips from her time at The Community News in Browns Mills, New Jersey and a few pieces for The Daily News in Fort Walton Beach, Florida. Otherwise she prefers to work online.

Also by This Author


Review by: Sheila Deeth on March 02, 2012 :
Author Angela Yuriko Smith self-published her vampire book End of Mae at the end of May 2011. In No Money Marketing, she reveals the secrets of her cyberspace success. As one of those authors who “aren’t much a promoting” I know I have a lot to learn, and her claim that you no longer have to “spend money to earn money” is certainly attractive. So I discover I must learn to make my novel my baby, love it like a mother, tell it like a grandma… then discipline it like a dad. With chapter sub-headings like these, this book is certainly an easy read that makes its points clearly and memorably.

Chapter two begins the detailed description of how End of Mae was marketed, from Virtual Visitor Center with free gifts, mailbox and links for book purchases. A press release followed, with the author using her links to the fashion industry to leverage connections. But Second Life seems to be the key to it all, and the author’s premium account isn’t entirely free.

The author certainly makes Second Life sound fun, and gives plenty of advice on how to do things either alone, or with free assistance, or with paid help. I learned of places to network and learn. But I found myself wondering if I don’t already spend too much time on my virtual (facebook, twitter, gather, google) life already, without adding a Second virtual Life on top of it all. Would it sell books? It appears to for Angela Smith. Would it sell my sort of book/your sort of book? The answer is probably, it depends. Who are your ready-made followers, bound to see your ad as they walk their virtual world?

The author moves on from Second Life to the somewhat more familiar worlds of blogs, facebook and twitter. Her idea of using a blog to support others and get support in return makes a lot of sense and, indeed, I am finding other bloggers very generous in offering help when I ask for it. But I’m still running a very small-scale operation compared to the one suggested here. With videos beautifully produced by her daughter (and a nice reminder that paying more doesn’t always guarantee better quality) plus Cadbury chocolate (her favorite and mine) piggy-back campaigning… the sky’s the limit. Or at least, the End of Mae’s happy success is only the start. Facebook shop talk, fan art masterpieces, the list is (almost) endless.

Filled with great ideas and very clear explanations of what the author did, this book is a fascinating and mostly encouraging read, highly recommended to any new authors wondering just what the cyberworld might have to offer.

Disclosure: I won a free copy of this ebook and hope I might slowly learn to make better use of its suggestions.
(reviewed long after purchase)

Review by: A. F. Stewart on Sep. 25, 2011 :
No Money Marketing: All You Need is Like by Angela Yuriko Smith is one author’s view on how to promote your book, culled from her own experiences publicizing her own novel, End of Mae. The approach she uses offers some appealing and creative avenues to book marketing.

The first part of the book is devoted to marketing techniques the author used in the virtual world of Second Life. Now I don’t belong to that Second Life, although I have heard of it, and I always assumed it was more of a recreational website. After reading I find myself quite convinced of its marketing potential for authors; any writer on Second Life (or thinking of joining) should avail themselves of Ms. Smith’s helpful suggestions. The remainder of No Money Marketing: All You Need is Like is geared towards more traditional marketing sites such as Facebook, but even here the author has some individual ideas of where and how to promote your book.

I especially appreciated the fact the author backs up her suggestions with specific information on how her marketing techniques affected her sales and book visibility. So many marketing suggestions tell you that they will boost sales, without the details.

Overall, I found the book had good ideas, written in an easy style and I can recommended it to any author looking for ways to get their books noticed.
(reviewed long after purchase)

Review by: Cambria Hebert on Sep. 18, 2011 :
Title: No Money Marketing, All you Need is Like
Author: Angela Yuriko Smith
Format: Ebook
Publisher: By Angela Cato August 2011
Genre: Marketing Strategies

In this super informative book, author Angela Yuriko Smith, walks us through her tested marketing plan so that authors everywhere can amp up the sales of their book. But you don’t have to be an author to benefit from this book. Got something to sell? Want to get your name out there for future projects? You need this book. It will help you in ways you never imagined.
There are some great strategies mapped out here and Angela already did the work for you! It’s a no brainer! Before publishing this book she wrote End of Mae (a paranormal book) and self-published it. Then the real work began. She used all her marketing strategies to sell her book and she paid close attention to what worked and what didn’t.
So don’t think that this book is just some author telling you what to do. She put her money where her mouth is and did her research. She knows these strategies work, because she used them, and was successful!
They can work for you too.
So what kind of strategies does she suggest?
My favorite was to dress up like a monkey and wear a hula hoop out on the street! If that doesn’t get sales, then nothing will!
A very real suggestion that she makes is to make this book (or whatever your selling) your baby. That’s right. You be the mommy. Because you know that no one loves a baby like its mother. It’s this kind of devotion that will get you the sales you want.
She also talked in depth about a virtual world Single Life and how to take it and use it to your advantage. There are whole worlds out there that are just waiting to be taken advantage of. Personally, the one tip that really caught my attention was how she sent out virtual press releases to like 500 bloggers and reviewers and it cost less than $1.
How awesome is that? I want to do it. You know you want to do it too.
What are you waiting for? Buy this book and put it to good use. The attention that you gain and the exposure your books gains from these strategies will pay for the cost of the book tenfold. (By the way the book is very low in cost).
I urge you to get this book and benefit from someone else’s work. Lol. In fact, I might go ahead and say that NOT reading this book could be the one thing that costs you money and sales.
So there you have it. My opinion.
This review is written by Cambria Hebert.
(reviewed within a month of purchase)

Review by: Amy Eye on Aug. 26, 2011 : (no rating)
Promoting and marketing your own book is not easy. Many authors see it as tedious, difficult, confusing, and expensive. But come to find out, it doesn't have to be expensive AT ALL. There are ways to promote yourself and your book for about the cost of what it takes to buy this book!!

No, it isn't a joke, it is not a ploy to get you to spend your hard earned money. These are ideas that have been tested on a book the author wrote primarily for testing out her ideas. AND THEY WORKED!

This isn't a get rich quick scheme or promises that you will make millions within a few months, but tested methods that the author wanted to share with all of the other newly hatched indie authors (and even some of the seasoned ones).

Go read it, use it, benefit from it. What is the worst thing that happens? You make extra money and network with people in ways you never thought of before? Sounds like a win/win situation to me, and I'm not even an author!
(reviewed within a week of purchase)

Review by: Alexander M Zoltai on Aug. 23, 2011 :
For someone like me, on a small military pension, one book published, and another on the way, this book is a God-Send :-)
(reviewed the day of purchase)

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