Interview with Ben Tolosa

What is your writing process?
Spit it out on my phone (Simplenote) or computer or handy piece of paper at any time of the day the universe sends me a bite or a byte. Four in the morning, in the bathroom at the grocery store, pulling my car over to the side of the road just to write, in the middle of a movie, wedding and anytime I can possibly stop.
Then, copy and paste to my main file on my computer as soon as I can. Spellcheck and editing. Polish, polish, polish (ing, not the people from Poland) and send the final draft to my copyeditor. Have my wife or any trusted source available for proofreading before I publish it.
What's the story behind your latest book?
We live in a world of countless opportunities. Technology has allowed us to fly over the tallest barricades imaginable. We have so many options to accomplish anything we want—so many that, frankly, it sometimes feels like we have too many.
But we still want to follow our dreams and accomplish our visions. We want to reach each goal to arrive at our destination and fulfill our mission. The questions are often “How?” and “How long do we have to wait?” With our future unknown, the answer is truly uncertain—but what we do have control over is the outline, the planning, and most times the resources.
What limits us? Well, having no limits is frequently our major limitation. But wait a minute—isn’t having no limits our strongest advantage? The sky is the limit, but in reality it has no limits. Where is the real limit, then? The moon? The Milky Way? To be practical, you have to have no limitations, but limits: deadlines.
Ponder all the things that are unfinished in your life, the things you started but never completed: your website, your basement, hanging those picture frames. Your priorities took over, and you left those things on your back burner for “when you have time.” They are not important and they can wait. This book is not only going to help you deal with those trivial matters but also help you deadline—and therefore achieve—every single humanly possible goal in your life.
Masterplan Your Success is the book I wish I could have found when I was in my late teens and early twenties and that is why I decided to write it for my daughter and for you.
By using my fifteen Successful Life Principles and seven Conquer Tools™, you can achieve anything you set your mind to through action and accountable deadlines and find success in all areas of life.
What book marketing techniques have been most effective for you?
1) book cover.
2) Book Cover.
3) BOOK COVER.

You've got 2 seconds or less of your potential reader's attention to make her or him click your book's link for more info. If you fish without a bait, you rely solely on word of mouth. Which can work with extremely hard work, but long term is never guaranteed.
Describe your desk
iMac, Synology DS1815+, Drobo S, Wacom Intuos Pro, Hand Crafted Natural Himalayan Salt Lamp, deck of cards, Hand Grip Strengthener, Diva ring light, dormer window, white board on my left, Martha Stewart white working tables on my right with my photography gear, two shelves at the end of the room with memorabilia.
When did you first start writing?
When I was in my early teen but more 'professionally' when I was 26.
What motivated you to become an indie author?
My heart. The universe kept pushing these inspirations into me, so I felt that it was my duty to materialize what it was being give to me.
What is the greatest joy of writing for you?
I feel relief. It is out of my system, out of my heart. But it means nothing if I never publish it, it is my responsibility to give it a chance to make the world a better place.
What do your fans mean to you?
My fans are my force to keep sharing with the world what the universe gave me.
What are you working on next?
I have a big science fiction novel I will be working on the next 10 years and I have another 5 different ideas I want to work on in the next couple of year: a recipes book, a book on acceptance, a second edition of my first book, another one about significant others and one about writing books and paying for professional help.
Who are your favorite authors?
Benjamin Franklin, James Altucher, Tim Ferriss, Paulo Coelho, Seth Godin to name a few.
What inspires you to get out of bed each day?
My daughter, the priviledge to being alive, my dream of acting in movies, the planned or unexpected opportunities to that photographs and making films and of course... writing!
When you're not writing, how do you spend your time?
Making movies as an actor and filmmaker, taking high dynamic range and portrait photographs, riding my Dyna Wide Glide and paying soccer. I hope to soon start learning drums.
Published 2017-03-03.
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