Interview with John Fisher

Do you remember the first story you ever read, and the impact it had on you?
not really the first story I read but certainly one of the most influential is Vance Packard's "The Hidden Persuaders". This book was written in the 1960's about the revolution occurring in advertising in the 1950's in the USA and describes the psychological forces at work in our decision making and everyday interactions.

In many ways the book changed my life and started the move from engineering to becoming interested in psychology and personal development. You've got a lot to answer for Vance :-)
What are your five favorite books, and why?
As a prolific reader this is difficult to answer - there's just so many!

Obviously Vance Packard's "Hidden Persuaders" has to be in there as does Robert Cialdini's "Influence: science and persuasion". This is another of those books that just blew my mind with it's implications for how we behave and why - one of the best books on motivation and drives written!

I've also enjoyed reading Howard Schultz's "Onward" and found it a really good change manifesto.

Maybe I'll come back and talk about some more later :-)
What do you read for pleasure?
I love reading full stop and am always reading something. I'll read psychology and business based books, biographies, mainly Rugby League (and some Union) as well as other sports and celebrity - really the ones that appeal. Read the trilogy of books that, together opened up the can of worms that brought down Lance Armstrong and found them a riveting read overall and the sad downfall of someone who could have been one of the great icons and inspirations rather than a bullying fraud - so sad!

I enjoy ancient history, love travelling to see standing stones etc. and enjoyed reading about these things, also enjoy reading about the American Civil War.

With regards to non-fiction I enjoy crime and thrillers, people like Michael (and John) Connelly, Walter Mosely, Val McDermid, Kathy Reichs, etc. are all regulars on my tablet. Just discovered Richard Kadrey and enjoy his brand of noir.
What is your e-reading device of choice?
I have an android tablet that hold most of my life so has loads of books on it, a branded reader and the kindle app on my phone!
Published 2013-11-12.
Smashwords Interviews are created by the profiled author, publisher or reader.

Books by This Author

The Time NOW for Change
Price: $3.99 USD. Words: 6,660. Language: British English. Published: November 12, 2013. Categories: Nonfiction » Psychology » Industrial & organizational psychology
This booklet is about how we can use a time-line to manage change on an individual basis. By managing the impact of the Past, and Future and creating a route map of the Present we can help ease people through change.