Transitioning early in her career from a chiropractor working with pediatric patients to a bench scientist in population genetics, Bonny has worked in academia/medicine, industry, and medical education in many therapeutic areas. As a medical writer specializing in infectious disease/HIV her responsibilities and skills evolved into executive roles within medical education and a career developing analytical insights and actionable data-driven recommendations into content media, industry reports and powerful market access documentation.
Writers of all stripes and backgrounds seek to expand platforms and genres. Medical and science writing opportunities have exploded as digital publishing and an evolving healthcare ecosystem drive communication channels for a variety of stakeholders. There are plenty of books out there if you think the secrets to a writing career live in platitudes or listicles promising riches and fame if you follow, subscribe, or attend a marketing event. Medical Writing for Smart People Because Dummies Shouldn't Write About Medicine is an honest contextualized book about careers in medical writing. If you want to get started or grow your business check out the free resources and best practices--and stay for the humor and straightforward guidance!
What do your fans mean to you?
After 20 years in the medical writing business it feels great to share stories and motivate others to try their hand at medical writing. There are many fields of entry with a relatively simple code--the ability to communicate technical subject matter with clarity and purpose.
What are you working on next?
I am currently working on the proposal for my first traditionally published book. You can follow the process over on my blog, http://www.alzheimersdiseasethebrand.com. As far as client work, I am writing network analysis reports for a phase III drug. A really innovative and informative way to include a variety of data in practice decisions within medicine.
Most writers aren't looking for platitudes or step by step guides to their craft. A shockingly honest portrayal of wild-but-true stories about writing in the evolving landscape of medicine--immediately useful insights from the crossroads of health policy, health economics, and clinical medicine.