This book starts out presenting itself as a diplomatic bridge-building effort between Christians and non-Christians. Calling atheism a 'religion' doesn't bode well for a Christian claiming to understand an atheist world-view, but I'm willing to look past that.
The book proceeds to present a summary of some particular form of Christian mythology apparently embraced by the church who published this book, then frames atheism within this mythology. This is not reaching out.
I've often thought that the apologist's plight must be depressing, as the 6 or so recycled arguments for their position are so easily refuted by any atheist with half a mind (Pascal's Wager? Watch on a beach? Kalaam? please!). It's been argued to me that an apologist is more concerned with giving doubting theists easy excuses not to doubt so much. This book, which reads like a Sunday sermon, is further evidence in support of that position.