Hugh Macfarlane

Books

The Leaky Funnel
By Hugh Macfarlane
Price: $9.99 USD. Words: 51,180. Language: English. Published: April 24, 2013. Category: Nonfiction
The Leaky Funnel is the marketing strategy book packed with fresh arguments for a major change in the way businesses organise and manage their combined Sales and Marketing resources. The central argument, that a new framework is needed for the aggregate Sales and Marketing force, is based on Hugh's 20 years-plus experience, and has now been well-proven by many leading businesses.

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