Lauri Harrison


Lauri Harrison is a marketing lecturer at Columbia University, School of Professional Studies. In 2011, she created a graduate-level Introduction to Marketing course and continues to teach it today. Lauri also works for Google, guiding external customers on digital transformation journeys.

Ms. Harrison has a passion for teaching and learning and strives to instill the foundational marketing principles within every student and client she encounters. Ms. Harrison is frequently interviewed by media outlets (CNBC,, The New York Times Upfront, and others) for her perspective on trending topics in marketing.

Ms. Harrison earned a master of science degree in marketing from the University of Colorado and a bachelor of business
administration degree in marketing from the University of Hawaii. She also completed post-graduate studies at Stanford
University as a member of the inaugural graduating class of 2014 for the Innovation and Entrepreneurship (I&E) professional certificate program.

Ms. Harrison has worked with start-up companies since 1995, beginning with her first “dot com”: MapQuest. Prior to joining the faculty at Columbia University, Ms. Harrison guest lectured for more than a decade at the University of Colorado (Denver), Colorado State University, Metro State University, University of Northern Colorado, and Denver University. In addition, she has been a panel speaker at industry conferences, including the Women’s Vision Foundation, Women in Technology, and Yellow Pages Publishing Association (YPPA).

Where to find Lauri Harrison online

Where to buy in print


Go. No Go. Is Your Business Idea Ready to Launch?
Price: $7.99 USD. Words: 24,350. Language: English. Published: November 21, 2018. Categories: Nonfiction » Business & Economics » Development / business development, Fiction » Business
In Go/No you will learn: • make a decision with your eyes wide open • save time, money, and human resources • create and deliver value to the marketplace from day one • collect information, then use tools

Lauri Harrison's tag cloud