Lonnie Helgerson

Biography

Lonnie Helgerson, CFE
CEO, Author, Speaker, & Serial Frantrepreneur!

With almost 30 years in franchising, Lonnie has worked with many major brands including Super 8 Motels® and Ident-A-Kid®. He pioneered the technology sector in franchising, founding Computer Doctor®, the first franchise of its kind. Currently, Lonnie serves as the CEO of Helgerson Franchise Group, a platform company that owns and operates franchise brands.

An accomplished speaker, trainer and facilitator with a national presence, Lonnie has been a frequent presenter for the International Franchise Association, Franchisor Association of Florida and other franchise and business groups.

Where to find Lonnie Helgerson online


Where to buy in print


Books

Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits
Price: $9.95 USD. Words: 38,280. Language: English. Published: July 11, 2012. Categories: Nonfiction » Business & Economics » Franchises, Nonfiction » Business & Economics » Management
Five Pennies is "THE FIELD MANUAL" for Building and Growing a Franchise Brand With the Right Mindset and Tools! This Book Contains over 120 Tools to Build, Grow and Manage a National Franchise Brand! Featuring Examples of 20 "Best of Class" Franchise Brands to Learn From - and 10 "Mega-Wreck" Stories to Avoid!

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