Michael achieved a Bachelors degree in Business Studies majoring in Marketing combined with a year’s work experience in an IT Hardware / Software environment. He started his experience as a Marketing Communications Executive in the Utilities Sector working with above and below the line marketing techniques.
He further developed his Internet, digital marketing and technology skill sets with additional consulting and corporate marketing assignments that also incorporated the implementation , roll out and use of technology and CRM. This enabled Michael to become Oracle Certified as part of an Oracle Siebel implementation. To date, he has managed to develop his skill set working with a range of ERP CRM Systems as well as combining this with a love of On-Line Digital Marketing and Media.
Having now moved to a consulting role, this has enabled him to work closely with a range of clients to understand and document their business requirements. In turn, enabling him to assist them in successfully implementing new systems. Away from the office, he shares a love of snowboarding together with the great outdoors! Most recently becoming a qualified diver and has already dived in some of the most glorious locations in Asia.
Virtual Private Networks (VPNs) have rapidly become popular for many internet users as they do not want to be identified, hacked and they feel the need to secure their data and any private communications they engage with. This book provides some insight to the danger of using free VPNs; why you should pay to use a good service and how you can get started.
Discover how to drive significantly more traffic to your site, dramatically increase click-through rates, steal impressions from competitors, boost your conversions, and increase your sales by unbelievable amounts using Pay-Per-Click (PPC) Search Engine Marketing.