Brad McRae


Brad is the Director of the Atlantic Leadership Development Institute in Halifax, Nova Scotia and Kingston Jamaica. Brad has a doctoral degree in Counseling Psychology from the University of British Columbia and a baccalaureate and master's degree from California State University. He is a registered psychologist, consultant, and best-selling author. He was trained in negotiating skills at the Project on Negotiation at Harvard University and was trained in career development skills by Richard Bolles.

Brad has earned his CSP (Certified Speaking Professional) designation. He has taught at the British Columbia Institute of Technology in Vancouver, at Carleton University in Ottawa and at Saint Mary’s University at the World Trade Center, in Halifax, Dalhousie University College of Continuing Education in Halifax and was a subject matter expert in negotiating and influencing skills at the Pearson International Peacekeeping Centre.

Brad gives over 100 presentations a year and has lectured across Canada and in the United States, Mexico, Africa, England and the Caribbean. Brad is a member of the Canadian Society for Training and Development, the Canadian Association of Professional Speakers and the International Association of Professional Speakers.

He is also the author of eight books: How to Write A Thesis and Keep Your Sanity; How To Study For Comprehensive Exams And Keep Your Sanity; Practical Time Management: How to Get More Done in Less Time; Negotiating and Influencing Skills: The Art of Creating and Claiming Value; The Seven Strategies of Master Negotiators, The Seven Strategies of Master Presenters, From our Grandmother's Lap: Lessons for a Lifetime, and The Seven Strategies of Master Leaders: Featuring Key Insights from 30 of Canada's Top Leaders. Brad is also the editor of The Atlantic Leadership Development Institute Newsletter.

Where to find Brad McRae online

Where to buy in print


This member has not published any books.

Smashwords book reviews by Brad McRae

  • The Self-Publishing Manual, Volume 2 on March 06, 2009

    With the current economic meltdown deciding on a publishing strategy is more difficult than ever. I have written seven books and have just completed number eight. In my career as an author, I have published with a major NY publisher, a mid-sized NY publishing house; I have worked with a major NY agent, and published several specialty books with specialty publishers. I have also self-published three books. I want to make the best decision possible in publishing book number eight. At this time, I am still gathering and analyzing information to help me make the best decision possible. Dan Poynter’s latest book, The Self-Publishing Manual, Volume II, has provided me, and it will provide you with an extraordinary amount of up-to-date information that will help you make the best decision possible on how to publish your book, no matter what publishing format you choose, pBook (printed), eBook, or aBook (audio), or some combination of all three. This book covers critical information in four crucial areas: book publishing challenges and technological solutions, writing and producing your book, distributing your book and promoting your book. Brad McRae, CSP, author of The 7 Strategies of Master Negotiators and Become a Master Leader