One World. One Company. - How to be a global company
Watch Fredrik Härén as he talks more about the concepts found in the book, One World. One Company. The speech was delivered during the global conference of Jones Lang La Salle. For his research, Fredrik traveled to more than 20 countries, conducting interviews with professionals working for successful organizations such as Mindshare, Volvo, IKEA, Rovio, Siemens, Jotun, Manpower, Ericsson, Maersk
and many, many more.