Heidi Rand


Heidi Rand is a photographer and artist dedicated to creating original and unique artwork with innovative techniques. She is constantly amazed and inspired by the beautiful orchids and plants that her husband George McRae grows, and the animals they live with and attract to their garden and pond. Heidi uses her nature photographs and the designs she creates from them in her handmade mixed media arts and crafts pieces.

Heidi is an expert in printing directly on fabric and unusual surfaces such as lutradur, metal, and wood, and in using transfer techniques to get her images onto any surface that won't fit through her printer. Interested in going beyond creating art that hangs on the wall in a frame, Heidi designs fabric for textiles and home decor, and loves to think of new ways, both utilitarian and fun, to use her images.

Heidi Rand is an active member of numerous local and online arts groups. She has been a photographer for more than 20 years, and is self-taught. She has owned her business, Garden Delights Arts & Crafts, for nearly ten years, and shows and sells her work at galleries and online. Heidi loves to teach others to explore their own creativity and to use innovative techniques and products. She has written three books, Inkjet Printing on Fabric, Inkjet Printing on Lutradur, and Sell Your Artwork & Crafts Online. She teaches a wide variety of workshops in the San Francisco Bay Area.

Where to find Heidi Rand online


Sell Your Artwork & Crafts Online: An Insider's Guide to the Worldwide Arts Market
Price: $7.99 USD. Words: 16,040. Language: English. Published: February 5, 2012. Categories: Nonfiction » Business & Economics » E-commerce / general, Nonfiction » Business & Economics » E-commerce / internet marketing
Comprehensive guide to all aspects of selling your artwork or crafts online. Loaded with insider tips and expert advice. Learn whether to get your own website, what other sites are right for your work, and how to market and advertise your art, use social media, and measure your successes and weaknesses. Creative ideas to zero in on what’s holding you back, and how to get yourself moving.

Smashwords book reviews by Heidi Rand

  • Smashwords Style Guide on Feb. 06, 2012
    (no rating)
    This guide is so well-written and comprehensive, it's indispensable for anyone who wants to publish an ebook without tearing their hair out. Last year I paid someone to kindle-ize my book, then did my second myself. Thankfully, I found this book as I was getting my third ebook ready for epub. As one who tries to write how-to manuals clearly, I so appreciate the way this is written, simply but clearly, with all steps explained. The diagrams are hugely helpful too. Thank you!