Public Relations - Beginners Guide
By Mark Aiston
Series: Public Relations Help
, Book 2.
Published: December 1, 2012.
If you deal with the media at any level, it is crucial that you understand how the media operates.
Mediainsider’s Public Relations - Beginners Guide offers a detailed overview of the media and how it operates, how to identify a story about your business and how to promote that idea to the media in the hope of gaining free positive publicity.
IT is an essential media training resource.