Nela Dunato is an artist, designer, writer, and teacher from Croatia. Her focus is helping passion-driven businesses to create expressive brand identities and exceptional client experiences.
She’s the author of the book “The Human Centered Brand” that teaches service based business owners and creatives how to create an authentic brand and grow meaningful relationships with their clients. The ideas and methods presented in the book draw from Nela’s successful career as a brand designer, as well as her deep interest in symbolism and the human psychology, and her experience as a facilitator of personal development techniques.
Nela also teaches design as a course instructor, leads in-person workshops, and speaks at international industry events. She’s been writing articles about art, design, marketing, business, and creativity for over a decade.
Her art has been exhibited in Europe and the United States, appeared on the covers of sci-fi genre books, and received the European Science Fiction Society award in 2012. Nowadays she creates art as her own pleasure, and aims to inspire more people to embrace creative self-expression as a regular practice.
When you're not writing, how do you spend your time?
Painting, drawing, and designing mostly. I do like to spend time in nature, go to rock concerts, and play board games.
What is your writing process?
So far my books have started off as a series of articles, and then I've realized it's too long and I should turn it into a book.
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