I was born in St.Paul, Minnesota and lived there till I was ten, then my folks packed up a truck and moved to California where I have lived ever since. I am a resident of the Santa Clarita Valley which is located about a half hour north of Hollywood. I am a real estate broker and enjoy writing books, poems, songs, and screenplays - as well as drinking wine, watching movies, and hanging out with my wife & kids, friends and family.
En fin, este libro de Bob Boog es muy diferente a la presentación común de los libros de marketing y ventas que he leído. Bob, el autor, siente una curiosidad contagiosa y genuina ante las cosas del mundo que le rodea y todo aquello que lo afecta personalmente, y de hecho a nosotros también. Y la traducción al idioma español también me ha dejado satisfecho, me gusta leer los libros en mi idioma!
What causes today's average person to buy things? Is there a psychological reason? In other words, does an unconscious mental "trigger" get pulled? These are the questions that author Bob Boog asked himself, and gives YOU all the answers in Selling Outside of the Square. "Fun to read and easy to follow, no matter what product you are selling, I would recommend this book."