Bob Palmer


SportExcel CEO Bob Palmer is a high performance expert, mentor of champions, author, the founder of the SportExcel System and 4th degree black belt in karate. Since 1994 he has been creating innovative ways to help athletes, coaches and sport leaders achieve their dreams. His system makes winning a lot of fun, easier to achieve and repeatable for all ages.

Bob's SportExcel System has been embraced by a wide range of sports including the clay target sports, surfing, snowboarding, figure skating, triathlon and golf as well as the team sports of football, hockey, baseball and soccer. It has ignited the passion, joy and skillfulness of thousands of athletes, coaches and leaders in numerous sports, and many have achieved podium success in the Olympic, Commonwealth Pan Am, and X Games, as well as in many developmental, collegiate and recreational sports.

His Olympians and pros rave about his six-step system for training and will often speak with Bob the night before performances to fine-tune their performance. With twenty years of experience under his belt, Bob can shift almost any athlete’s performance to the Zone in less than two hours for extraordinary results. Even athletes reading his book send Bob emails detailing that the system works as a result of simply following the steps!

With this kind of reputation, other professionals such as business and sport CEO's, singers and entertainers seek Bob out for his guidance, problem solving and insights.

Bob is the author of two books: Mind vs Target and a Mind to Win, “clinics in a book” that initiate the Zone, build leadership and ensure on-going high performance. He also writes on high performance and leadership for North American magazine and newsletters. Bob travels widely conducting clinics for teams and organizations. And he has also pioneered the use of Skype for reaching out to the world.

A former national karate champion and 4th degree black belt, Palmer is a member of the Shintani Wado Kai Karate Association where he currently holds a voluntary position as High Performance Trainer for the Shintani Wado Kai Karate national team. He has previously served as the Chairman of the Barrie Sports Hall of Fame, on the board of Big Brothers and as a volunteer with the YMCA.

Bob holds a degree in Education from Brock University, a degree in Environmental Studies from the University of Waterloo.

SportExcel Inc. is reinventing and rejuvenating the world of sport high performance. For more information, visit or call 877.967.5747.

Where to find Bob Palmer online

Where to buy in print


A Mind to Win
We have huge advances in technology in sport training, so why is there so much inconsistency in results and why is there so much push back on actually seeking training in the mental 90%? Could it be that nobody has really cracked the code with any kind of reliability? This is the revolutionary nature of A Mind to Win. It cracks the code of mental high performance with a repeatable system that makes your game simple by immediately identifying your Zone and applying it to your whole game.


A Mind to Win
Price: $15.99 USD. Words: 46,990. Language: English. Published: September 19, 2018. Categories: Nonfiction » Sports & outdoor recreation » Sports coaching, Nonfiction » Self-improvement » Personal Growth / Success
The highly acclaimed SportExcel system is a revolutionary way to achieve the Zone in your sport. In an easy-to-read, conversational style, you will learn a step-by-step system for winning, leadership and fun. Whether you are a world-class athlete, a weekend enthusiast, beginner, coach, CEO or parent of an athlete, this is your sport handbook for getting into the Zone and staying there.
Mind vs Target: Six steps to winning in the clay target mind field
Price: $15.99 USD. Words: 42,220. Language: English. Published: January 4, 2013. Categories: Nonfiction » Sports & outdoor recreation » Shooting, Nonfiction » Sports & outdoor recreation » Sports Psychology
(5.00 from 1 review)
Bob Palmer's highly acclaimed SportExcel system is a revolutionary way to win, and it is changing the way clay-target shooters approach their game in North America and around the globe. No matter if you’re a world-class shooter, a coach, a weekend enthusiast, a beginner or a parent, this book is your handbook to using your very powerful Zone to learn how to win.

Bob Palmer's tag cloud