What is your e-reading device of choice?
I actually have more devices than I probably should. I read on my iPad mini, my iPhone, and sometimes a Kindle. Honestly, I still love the feel and smell of a good old fashioned paperback.
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What book marketing techniques have been most effective for you?
Making friends on social media. Sharing reading interests. Remembering that no one likes it when you continually shove your book in their face.