What is your writing process?
I used the NaNoWriMo.org writing process (National Novel Writing Month*), which encourages new writers to create 50,000 words in 30 days. Using that formula, you write about 1,700 words per day, which for me was the equivalent of a couple of blog posts. I found that I love writing! Plus, all the research that I had conducted over the past 15+ years while teaching my public speaking course (to hundreds of students) allowed me to "brain dump" all my knowledge into my laptop by simply using my facilitation workbook as an outline. By the end of the editing process six months later, my book had grown to more than 80,000 words -- much too big for a normal publication. Thus, why I suddenly find myself promoting two eBooks - Giving the Gift of Public Speaking and the first chapter of it, which is now a standalone publication - Presenting Fearlessly! And then after a summer of blogging about the many Do's and Don'ts of great public speakers I created a third eBook Avoiding Presentation Pitfalls: Public Speaking Taboos.
* NOTE: NaNoWriMo is always in November (and now in April and July too) and is primarily for fiction writers. However I used it to write my non-fiction work.
How did you approach cover design?
As my initial plan was to never release my eBook internationally, or even beyond the scope of my courses, I had a designer on Fiverr.com come up with the first design for the cover of Giving the Gift of Public Speaking. I loved it and the colours and everything, and from that my book had a look that stuck. Though for my first incarnation I used a high resolution image that I found on 123RF.com and created a very simple cover page to use while I was reincarnating my program for the United Way of Winnipeg. My best advice about cover design though is to hire yourself an excellent book design. For Presenting Fearlessly, I used a well known designer in Winnipeg and I highly recommend senjula.com if you want an amazing cover design! She made the design process super easy for me! Kimb also designs Speaker One-Sheets and works with professional speakers all over the world. She's very talented and I found her right in my backyard when I was living in Winnipeg!
Read more of this interview.